Bowlhouse

Content creation & social media management

Bowlhouse is an event center, restaurant & bar located in the center of Värnamo, Sweden. They serve first-class food and offer bowling, shuffleboard, billiards, and a nice atmosphere. During the week they hold various events such as nightclubs, live music, quiz, and karaoke nights.

Mission: Their main goal was to attract more customers. To reach that goal, I provided information about upcoming events consistently on their social media platforms. I took professional photos and created fun reels and posters for events to make the page more engaging.

I began with a revamp of the account with a new profile photo to make it stand out more, a new informative and attractive bio, organized story highlights, and also making sure the page title was SEO optimized to increase their discoverability.

I then worked on a content strategy with the goal of posting 2 times a week as well as keeping the stories active. I planned out the feed with the intention of instantly giving users an idea of what Bowlhouse offers.